We are looking for a Head of Marketing to lead Kiilto Group’s international B2B marketing in the Construction and Industrial Adhesives & Fireproofing business areas

The future is being created today. At Kiilto, we invest in the future every day by promoting occupational wellbeing, encouraging innovation and making our operations more and more sustainable. We are guided by the desire to be an environmental leader, using our expertise to create success stories for our customers. We are local, innovative and insightful. Would you like to add your own chapter to our hundred-year story of growth


Join our growing international business as 

Head of Marketing, Kiilto Group 


As Head of Marketing, you will lead Kiilto Group’s international B2B marketing and brand, Kiilto Pro, in the Construction and Industrial Adhesives & Fireproofing business areas. Kiilto Group has an ambitious international growth strategy, and you will play a key role in driving our business success by creating and executing our marketing strategy together with key stakeholders. You will also be responsible for Kiilto Group’s international marketing processes and customer communications.

You will create customer-centric strategies that are agile and proactive, build the Kiilto Pro brand and communicate how Kiilto Pro solutions add value for customers in all operating countries. You will lead Kiilto Group’s marketing team in Finland as well as the international marketing community (around 20 persons in 9 countries). Together with the entire marketing community, you will ensure the availability of professional marketing tools for our sales teams and unleash the full potential of digital marketing.

You will coach your team members to enable them to grow alongside our business. At Kiilto, you will be a member of the leadership teams of two business areas: Construction and Industrial Adhesives & Fireproofing. You will report to Managing Director of Kiilto Group, while your other key stakeholders will include Business Area Directors, Kiilto Group’s sales organisations, RDI, solution management teams as well as external partners, such as marketing, communication and design agencies. The preferred location for this position is the Tampere, Turku or Helsinki region, but you must be able and willing to travel.  


Ideal background for this position:

  • Master’s degree in marketing or another applicable field.

  • Experience of leading successful strategic and tactical B2B marketing in international business environments.
  • Comprehensive understanding of different channel, content and other relevant marketing strategies in order to define an overall marketing strategy that delivers the right marketing mix for our story and offering.
  • Experience of, and comprehensive understanding of, the various components of digital marketing (website, SEO, content marketing, social media marketing, online advertising, and analytics and reporting).
  • Experience of leading and coaching international marketing teams, including competence development.
  • An inclusive and innovative working style based on excellent interpersonal skills.
  • A mindset oriented towards continuous development
  • Fluency in written and spoken English and Finnish, other languages (particularly Russian and Swedish) are considered an asset 


We offer you a working environment within a growing international company, a wide range of interesting duties and comprehensive induction in your tasks. We actively invest in the wellbeing of Kiiltonians, for which we have twice been chosen as Finland’s most active workplace. We strive to keep our staff’s skills and knowledge up to date by organising our own training programmes. We have a non-smoking policy at Kiilto.

For further details on the position, please see the video here or call Anssi Asikainen (Managing Director), Tomi Takala (Business Area Director, Industrial Adhesives and Fireproofing) or Miikka Haapa-aho (Business Area Director, Construction) at +358 20 7710 300, either on 7 January from 9 am to 11 am (EET), on 11 January from 2 pm to 4 pm (EET) or on 14 January from 9 am to 11 am (EET).

Please submit your application with a salary request and CV no later than 17 January, 2021.

We operate in compliance with Kiilto’s recruitment process and will treat all contacts concerning the post with absolute confidentiality. We will send video interview questions to some applicants. We also ask applicants to reserve 3, 4 or 5 February, 2021 for a possible job interview. The successful candidate will be required to undergo an approved health check, including a drugs test.

Kiilto is a growing family-owned company from Finland, with a hundred-year history and a vision looking ahead to 2080. We develop, manufacture and market chemical industry solutions in four business areas: construction, industrial adhesives and fireproofing, professional hygiene and consumer business. The key principles underlying our operations are environmental leadership, closeness, and commitment to the future. We operate in 11 countries and employ nearly 1000 people. www.kiilto.com